
"I Love Animals".
A phrase we have all said.
This series of billboards explores the contradiction between those who welcome a dog into their family, but will happily let farm animals live some of the most miserable lives imaginable.
A phrase we have all said.
This series of billboards explores the contradiction between those who welcome a dog into their family, but will happily let farm animals live some of the most miserable lives imaginable.
The juxtaposition of food photography, designed to make your mouth water, with a headline relating to your beloved pet holds a mirror up to the hypocrisy of many meat-lovers.
If you are comfortable with a half cooked body part on a billboard, it shouldn't matter what animal it's from, right?
If you are comfortable with a half cooked body part on a billboard, it shouldn't matter what animal it's from, right?

